A real fundraising effort with a real target, a real strategy, and a real organization receiving real money. The civic side of the entrepreneurial mindset, taught with the same rigor as a product launch.
Students pick a cause they genuinely care about, set a fundraising target they can defend, build a multi-channel strategy, and execute it from concept through honest impact report. The mid-campaign pivot worksheet is where most of the learning happens. By week five, the kid has practiced storytelling, the ask, follow-through, and honest reporting. Skills that transfer to almost everything else.
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A campaign that doesn't move money is a campaign that didn't tell the story right. The hard skill underneath this kit is learning to make a clear, honest, specific case for why someone should care about this cause and contribute now.
The pitch script worksheet walks the kid through four passes: rough draft, after a stranger reads it, after the first ask in the wild, and the version that worked. It's hard work and it's the work.
Not a teaser. The cover, the parent intro, the full scaffolding pattern, and the artifacts your kid will actually run a real campaign with. Grouped the way the kit teaches.
The brand sets the tone. The parent learns their job. Then the campaign begins.
The campaign is your kid's. Your job is to be a sounding board and a checkpoint, not the engine.
A map of every artifact, when it gets used, and what it teaches. Read this once, then put it down.
A pitch that worked. A pitch that didn't. A self-check rubric. The pattern other curricula skip.
An annotated example pitch on a different cause, with margin notes explaining each move.
Same cause. Vague pitch. Why donors don't act on it.
Five criteria. Three honest grades each. One revision prompt per row.
Six artifacts they run through across the five weeks. Two are shown filled in by a real campaign.
Three filters, in order. Stop at the first "no." Pick the cause that gets through all three.
Each pass strips away weakness. By the fourth one, you have something a stranger would actually answer.
Every donation gets logged. The thermometer fills in real time. Honesty is non-negotiable.
Halfway through, most campaigns hit a wall. This page is where you decide what to change and what to drop.
A real kid's filled-in report. Five short sections. One page. Honest about the gap.
A real kid's filled-in reflection. The lesson is in the answers.
A complete five-week campaign kit. 28 pages. Every artifact does one job. The work scales from picking the cause through the final impact report.
Choose a cause. Set a defensible target. Pick the strategy. Build the campaign budget.
Write the pitch. Make the assets. Map the channels. Practice the ask out loud.
Go live. Make the asks. Hit the wall. Run the mid-campaign pivot.
Double down on what's working. Drop what isn't. Final push to hit the target.
Tally. Deliver the funds. Write the impact report. Thank every donor by name.
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